Gianvito Rossi’s first boutique in Paris, dedicated to women, retains the same retail concept of its Milanese store. Adapted to the French market, it enhances the same values of exclusive Italian style and refined feminine aesthetics. The interior is characterized by a predominant powder pink, which unifies the overall chromatic atmosphere. Selected materials, velvet, resin and oak, warm the space, keeping a continuity throughout the various rooms, each differently furnished. Distinctive elements, like the belt shelves and curtain displays, create a sophisticated atmosphere, matching with the qualities of the shoes on display.